FeedBurner
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| URL | feedburner.com |
|---|---|
| Type of site | Web feed management |
| Owner | Google (bought on June 3, 2007) |
| Current status | Active |
FeedBurner is a web feed management provider launched in 2004.[1] FeedBurner provides custom RSS feeds and management tools to bloggers, podcasters, and other web-based content publishers. Services provided to publishers include traffic analysis [2] and an optional advertising system. Though it initially was not clear whether advertising would be well-suited to the RSS format,[3] authors now choose to include advertising in two-thirds of FeedBurner's feeds.[4]User can find out how many people have subscribed to their feeds and with what service/program they subscribed with.
Published feeds are modified in several ways, including automatic links to Digg and del.icio.us, and "splicing" information from multiple feeds.[5] FeedBurner is a typical Web 2.0 service, providing web service application programming interfaces (APIs) to allow other software to interact with it. As of October 5, 2007, FeedBurner hosted over a million feeds for 584,832 publishers, including 142,534 podcast and videocast feeds.[6]
On June 3, 2007, FeedBurner was acquired by Google Inc., for a rumored price of $100 million.[7] One month later, two of their popular PRO services (MyBrand and TotalStats) were made free to all users.[8]
On August 15, 2008, Google completed migration of Feedburner into its group of services.[citation needed] Publishers who have completed migration will access Feedburner via feedburner.google.com.
[edit] Blocking
Although the main page is accessible and one can use its APIs, the actual feeds generated by Feedburner are blocked in Mainland China.[citation needed] This decision could have been made in order to make users choose the Chinese alternative FeedSky or due to the fact that one could use Feedburner to access content from blocked blogs.
[edit] Notes
- ^ "Helping publishers, bloggers get the word out". Chicago Sun-Times. 2005-09-06. http://www.suntimes.com/output/tech/cst-fin-feed06.html. Retrieved on 2006-08-10.
- ^ "Mining For Data In Blogs". TechWeb. 2006-07-17. http://news.yahoo.com/s/cmp/20060718/tc_cmp/190500351. Retrieved on 2006-08-10.
- ^ "Advertisers Muscle Into RSS". Wired News. 2004-11-18. http://www.wired.com/news/ebiz/0,1272,65745,00.html. Retrieved on 2006-08-10.
- ^ "FeedBurner buys BlogBeat, expanding blog analysis". Reuters. 2006-07-17. http://news.com.com/FeedBurner+buys+BlogBeat%2C+expanding+blog+analysis/2100-1038_3-6094732.html. Retrieved on 2006-08-10.
- ^ "The Feed Thickens". Flickr. 2004-07-14. http://blog.flickr.com/flickrblog/2004/07/the_feed_thicke.html. Retrieved on 2006-08-10.
- ^ "About FeedBurner". FeedBurner.com. http://www.feedburner.com/fb/a/about#stats. Retrieved on 2007-09-30.
- ^ "Techcrunch confirms Google buyout of FeedBurner". http://www.techcrunch.com/2007/05/23/100-million-payday-for-feedburner-this-deal-is-confirmed/.
- ^ "FreeBurner for Everyone". FeedBurner. http://blogs.feedburner.com/feedburner/archives/2007/07/freeburner_for_everyone.php. Retrieved on 2007-10-27. "Beginning today, two of FeedBurner's previously for-pay services, TotalStats and MyBrand, will be free."
[edit] External links
- Google Adsense Launches Adsense for Feeds
- FeedBurner website
- FeedBurner blog
- Interview with Dick Costolo: Founder and CEO of FeedBurner
- Interview with Feedburner and BlogBeat founders
